SunStrong Entertainment's "Echoes of The New Year" music video attracted a lot of media coverage as it evokes the heritage of traditional culture and art for the Lunar New Year - Part 2
On 16th January 2023, SunStrong Entertainment's " Echoes of The New Year " Lunar New Year music video launching ceremony was successfully held at Pavilion Bukit Jalil. "Echoes of The New Year" is a music video celebrating the Lunar New Year with unique traditional and cultural elements. The music video brings together traditional culture and performing arts to jointly showcase the power of the Lunar New Year in the harvest fields at the year's end. Produced by SunStrong Entertainment, co-produced by Janji Pictures, Southern Islet Pictures and The Classic Accents, the music video was filmed in Sekinchan, Selangor. Let the beauty and grace of traditional culture not only "LIVE" but "CATCH FIRE" so that it will be carried forward by generations to come.